case studies / outcomes
Work is the gallery. This is the ledger.
Healthcare · UX Research · UI Design
NOVA Health
Appointment no-shows sat at 23%. The old app was a wrapper around a booking form, and 8 in 10 patients called reception instead of using it.
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-42%
appointment no-shows
120K
monthly active patients
4.8★
App Store rating
FinTech · Product Design · Design System
OrbitPay
Merchants abandoned onboarding at 61% because the console spoke banking, not business. Settlement questions dominated support.
+178%
onboarding completion
settlement support tickets
8.5h
saved weekly per finance team
Hospitality · Brand Identity · Web Design
Aster Hotels
78% of bookings came through third-party platforms at a 17% commission. Each property had its own microsite and its own logo.
+64%
direct bookings
-17%
commission paid
1.1s
largest contentful paint
Manufacturing · AI Agents · RAG
Vertex AI Desk
Four thousand unstructured maintenance emails a month were triaged by hand across three time zones.
71%
requests auto-resolved
-63%
time to engineer dispatch
0
safety cases auto-closed
Retail · Ecommerce · CRO
Flux Commerce
Mobile conversion sat at 0.7%. Product discovery required knowing the internal category names.
+118%
mobile conversion
+214%
non-brand organic clicks
-29%
checkout abandonment
Gaming · Game Design · Art Direction
Arcadia
A small studio with a beautiful prototype, no loop, and a launch window six months away.
1.2M
installs
9m 40s
average session
94%
positive reviews
